---
url: https://eurocomply.app/versus/iubenda-vs-usercentrics
canonical: https://eurocomply.app/versus/iubenda-vs-usercentrics
title: Iubenda vs Usercentrics — Consent Management Platforms (CMPs) — EU Vendors — EuroComply
vendorA: Iubenda
vendorB: Usercentrics
marketCategory: Consent Management Platforms (CMPs) — EU Vendors
selfReference: false
lastReviewed: 2026-05-12
author: EuroComply Team
license: CC-BY-4.0
---

# Iubenda vs Usercentrics

*Consent Management Platforms (CMPs) — EU Vendors*

## How does Iubenda compare to Usercentrics?

Iubenda and Usercentrics are the two largest EU-headquartered consent management platforms. Iubenda offers a broader privacy stack (banners, policy generation, ToS, contract management) at a lower price; Usercentrics is CMP-focused, deeper on TCF and analytics consent, and now owns Cookiebot via 2023 acquisition.

## Feature comparison

| Attribute | Iubenda | Usercentrics |
| --- | --- | --- |
| Headquarters | Bologna, Italy (Team.blue group) | Munich, Germany |
| Product breadth | Banner + privacy policy + ToS + DPA generator | CMP-focused (Usercentrics CMP, App CMP, Cookiebot CMP) |
| Acquired / owns | Part of Team.blue group (2023) | Acquired Cookiebot (2023) |
| Entry-level price | Free tier; paid from €27.99/yr | Free tier; paid from ~€31/mo |
| IAB TCF v2.2 | Yes | Yes — Google-certified CMP |
| Hosting region | EU (Italy / managed cloud) | EU (Germany / managed cloud) |
| AI Act consent module | Not yet advertised | AI Act consent module announced (2025) |

## Vendor sites

- Iubenda: https://www.iubenda.com
- Usercentrics: https://usercentrics.com

## Source

Primary source: [Iubenda + Usercentrics pricing pages](https://www.iubenda.com/en/pricing).

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For informational purposes only. Pricing and feature details drift — verify on each vendor's site. Not legal, procurement, or financial advice.

Last reviewed: 2026-05-12 by the EuroComply Team. License: CC-BY-4.0.